LAB: Storytelling & Experience Design in the Digital Age
Immersive media and the discussion of expansive space experiences or virtual experiences enable new approaches to storytelling. Together with sound:frame, the Vienna Business Agency is launching a departure Challenge on the topic of "Storytelling & Experience Design in the Digital Age". In the lab new possibilities of storytelling and experiences will be discussed and developed.
With a perspective on established structures of classical media such as film or theatre, the question arises: What can these new media do that the old ones cannot? How does classical film or theatre function in terms of content and structure, and where do virtual reality or other immersive media come in? How can rooms, products or events be newly staged and what makes these new - often digital - media so exciting? Is it possible to tell stories in a new and different way and how do I address my audience?
With: Eva Fischer/ sound:frame, Annina Zwettler/ ARTE, Heinz Wolf/ Wirtschaftsagentur Wien u.v.a.m.